Our contact details
Name: Leadfix Limited
Address: Military House, 24 Castle Street, Chester, England, CH1 2DS
The type of personal information we collect
The information/data that we collect from you may include the following details:
- Residential status
- Email address (if applicable)
- Telephone numbers
- Debt Level
- Creditor Details – Who you owe the money to and how much
- Number of debts
- Employment Status
- What you can afford to pay or are currently paying
- IP Address
- What you do on our website (please refer to ‘Cookies’ section)
How we get the personal information and why we have it
The personal information we process is provided to us directly by you for one of the following reasons:
- You submitted an enquiry on one of our websites for debt help. We will contact you by phone, email, SMS, or WhatsApp in relation to your enquiry.
- We have received your information from one of our trusted partners in relation to an unsuccessful loan or debt help enquiry that you made with them.
We use the information to help you with your enquiry.
We may share this information with:
Our debt solution partners so that they can provide you with debt counselling advice and deal with your enquiry.
Our regulators, such as the Information Commissioner’s Office or any other regulatory body or authority may request certain information as part of supervising us. We have a legal or regulatory obligation to provide this.
We may also share your information with:
IT Service Providers who provide IT platforms or other IT services
Communication providers (e.g. telephone line providers, and email and text service providers)
These companies help us to provide our services to you. We may also share your personal information where we have your consent to do so or if required to do so under a legal or regulatory obligation.
Under the General Data Protection Regulation (GDPR), the lawful bases we rely on for processing this information are:
(a) Your consent.
You can remove your consent at any time. You can do this by contacting email@example.com
(b) We have a contractual obligation.
Your personal data will also be processed as we need this information to fulfil our obligations under the contract we have entered into with you in order to introduce you to our debt solution partner to provide you with debt counselling advice.
(c) We have a legitimate interest. We have a legitimate interest in processing your data (i.e. to share your debt enquiry with our debt solution partner) to obtain debt counselling advice.
We will also use this information to contact you about and process your enquiry, for example, sending you an email or text message.
We are required to process your personal information where we have a legal or regulatory obligation to do so, for example, to adhere to anti-money laundering or our regulatory obligations
If you make an enquiry or complaint with us, we will use your personal information to investigate the complaint and deal with your enquiry. We have a legal obligation to deal with your complaint appropriately.
How we store your personal information
All personal information we hold is securely stored and we conduct our services through computer systems. If at any time we believe there has been a breach of your personal data, we will notify you immediately.
We will keep information provided by you during the application process, including your contact information (such as name, email address and telephone number), debt amount, residential status, Number of debts, Employment Status, What you can afford to pay for only as long as necessary to fulfil the purposes for which it was collected. Personal information that is no longer required will be destroyed, erased or made anonymous, although copies of deleted information may continue to exist on back-up media but will not be used unless permitted by law.
We use a single first party cookie, named ‘PHPSESSID’. This cookie is vital for the operation of the website, as it allows us to track different page loads to yourself, which allows the form and application process to work.
To find out more about accepting or refusing cookies please visit www.allaboutcookies.org.
We also use Google Analytics to collect non-personally identifiable information, in aggregate form, to understand website/page visit volumes in terms of source, geography, browser, etc.
Google Analytics employs a software technology called web beacons, that help us better manage content on our site by informing us what content is effective. Web beacons are tiny graphics with a unique identifier, similar in function to cookies, and are used to track the online movements of Web users or responses to emails. In contrast to cookies, which are stored on a user’s computer hard drive, web beacons are embedded invisibly on Web pages and are about the size of the period at the end of this sentence. Web beacons cannot be disabled in same manner as cookies may. We do not tie the information gathered by web beacons to our customers’ personally identifiable information.
Cookies used by Google Analytics:
Important: Read the Google Analytics privacy document for more details about the data collected by Google Analytics.
FACEBOOK (VISITOR ACTION PIXEL)
We use the “visitor action pixels” from Facebook Inc (Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland (“Facebook”)) on our website.
This allows user behaviour to be tracked after they have been redirected to the provider’s website by clicking on a Facebook ad. This enables us to measure the effectiveness of Facebook ads for statistical and market research purposes. The data collected in this way is anonymous to us, i.e. we do not see the personal data of individual users. However, this data is stored and processed by Facebook, which is why we are informing you, based on our knowledge of the situation. Facebook may link this information to your Facebook account and also use it for its own promotional purposes, in accordance with Facebook’s Data Usage Policy https://www.facebook.com/about/privacy/. You can allow Facebook and its partners to place ads on and off Facebook. A cookie may also be stored on your computer for these purposes.
The legal basis for the use of this service is Art. 6 paragraph 1 sentence 1 letter f GDPR. You can object to the collection of your data by Facebook pixel, or to the use of your data for the purpose of displaying Facebook ads by contacting the following address: https://www.facebook.com/settings?tab=ads.
Facebook is certified under the Privacy Shield Agreement and thus guarantees compliance with European data protection legislation (https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC&status=Active).
On our websites functions of the service Instagram are embedded. These functions are offered by the Instagram Inc., 1601 Willow Road, Menlo Park, CA, 94025, USA. If you are logged in to your Instagram account, you can link contents of our websites to your Instagram profile by clicking the Instagram button. By this ,Instagram will associate the visit of our websites with your user account. We would like to point out that we, as providers of these websites, do not obtain knowledge about the contents of transmitted data as well as their use by Instagram.
TWITTER CONVERSION TRACKING
On our website, we use the Conversion Tracking Service of Twitter Inc. (1355 Market Street #900, San Francisco, California 94103, “Twitter”). Twitter stores a cookie on the user’s computer to enable an analysis of the use of our online products and services. Twitter Conversion Tracking tracks the actions of users after they have viewed ads or interacted with ads on Twitter. Twitter’s Conversion Tracking allows you to assign conversions such as link clicks, retweets or “like” data.
The legal basis for the use of this service is Art. 6 paragraph 1 sentence 1 letter f GDPR. If you wish to object to tracking, you can do so using the Digital Advertising Alliance tool at optout.aboutads.info.
Twitter is certified under the Privacy Shield Agreement and thus guarantees its compliance with European data protection legislation: (https://www.privacyshield.gov/participant?id=a2zt0000000TORzAAO&status=Active)
You can block cookies by activating the setting on your browser that allows you to refuse the setting of all or some cookies. Please note that by disallowing cookies some functionality on the site may be restricted.
Your Data protection rights
Under data protection law, you have rights including:
Your right of access – You have the right to ask us for copies of your personal information.
Your right to rectification – You have the right to ask us to rectify personal information you think is inaccurate. You also have the right to ask us to complete information you think is incomplete.
Your right to erasure – You have the right to ask us to erase your personal information in certain circumstances.
Your right to restriction of processing – You have the right to ask us to restrict the processing of your personal information in certain circumstances.
Your right to object to processing – You have the the right to object to the processing of your personal information in certain circumstances.
Your right to data portability – You have the right to ask that we transfer the personal information you gave us to another organisation, or to you, in certain circumstances.
You are not required to pay any charge for exercising your rights. If you make a request, we have one month to respond to you.
Please contact us at firstname.lastname@example.org if you wish to make a request.
How to complain
If you have any concerns about our use of your personal information, you can make a complaint to us at [Insert your organisation’s contact details for data protection queries].
You can also complain to the ICO if you are unhappy with how we have used your data.
The ICO’s address:
Information Commissioner’s Office
Helpline number: 0303 123 1113
ICO website: https://www.ico.org.uk